Realync Secures $1.1M in Seed Funding, Opens Indianapolis Office
Seed investment enables cloud-based property touring platform to establish Indianapolis headquarters, grow workforce, fuel customer success
INDIANAPOLIS, Ind., October 4, 2016-- Realync, the first cloud-based platform to enable live virtual property tours and open houses for the real estate industry, today announces the completion of a $1.1 million round of seed funding led by Meridian Street Capital, with participation from VisionTech Partners, M25 Group and Charmides Capital. Additionally, the Indiana Economic Development Corporation is offering Realync $650,000 in conditional EDGE tax credits based on the company's plans to add up to 48 new jobs by 2020.
“Realync's mobile video platform is the first enterprise capable solution to address a vital communication channel for the modern leasing office in a space that is ripe for disruption. Combined with great leadership, this made for a very compelling investment opportunity,” said Scott Law, General Partner at Meridian Street Capital.
The funding will enable Realync to establish a new company headquarters on the northeast side of Indianapolis, continue aggressive growth in the multifamily industry and hire new employees, including a chief technology officer, customer success manager, engineers and sales staff. In addition to its Indianapolis presence, Realync will continue to operate from and expand its Chicago office.
With users in 47 states and 30 countries, Realync’s real-time video platform has changed the way real estate professionals connect with prospects to tour a space. Bridging the gap between still photos and in-person site visits, Realync brings leasing teams and prospective tenants together using an immersive, real-time experience.
“As Millennial and Gen Z consumers become the majority of renters in the multifamily industry, we have seen owners and managers recognize the need to change how their leasing teams interact with prospective tenants. That means being able to show exactly which units are available and precisely what it would look like to live there - all without them stepping foot in the property,” said Matt Weirich, co-founder and CEO of Realync. “This investment gives us the additional resources needed to deliver even greater value to our multifamily customers and continue making the touring process as simple and streamlined as possible for real estate organizations of all sizes.”
Built for real estate, Realync empowers leasing and sales teams to instantly connect and interact with prospects via live virtual tours or cloud-based pre-recorded videos. Changing the way real estate professionals connect and interact with prospects, Realync has helped leasing teams from companies like Alliance, Waterton, LivCor, Milhaus and more not only decrease their overall sales cycles, but also increase their conversion rates from 30 to over 75 percent in some instances.
"Realync redefines the customer experience and delivers the most realistic tour in the industry leading to conversion rates once viewed as unachievable," said Tom Eggleston, Managing Director, Charmides Capital and CEO, RENU Management. Eggleston will join the Realync board of directors as part of this raise.
To learn more about Realync, visit http://www.realync.com and try it today in the Apple App Store.
Realync is a real-time video technology that enables live, interactive virtual tours and open houses as well as HD pre-recorded videos, all using nothing more than a mobile device. The web/mobile platform helps teams and businesses maximize efficiency, exponentially increase marketing reach and lead generation, and ultimately close more deals faster. It also saves precious time and money by empowering prospects to connect with agents in personalized, immersive ways and make more informed decisions from the comfort of anywhere, anytime. Learn more at http://www.realync.com and try it today in the Apple App Store.
About Meridian Street Capital
Meridian Street Capital is a closely held investment fund seeking to partner with companies looking to grow and scale their businesses. The firm seeks to invest in seed and growth investment rounds with a focus on digital healthcare and B2B technologies across the country. The firm is based in Indianapolis, Indiana. Learn more at http://www.meridianstreetcapital.com.
Terra Hoskins, BLASTmedia
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